Kogan.com (ASX:KGN) is a trailblazer in Australian eCommerce, boasting an expanding array of retail and service ventures. What began as a visionary concept in a Melbourne garage in 2006 has burgeoned into the forefront of online retail.
Founded on the aspiration to reshape the supply chain and render cutting-edge consumer goods more accessible, Kogan.com has evolved into the premier pure-play online retail platform in Australia. With hundreds of thousands of daily visitors and a vast customer base numbering in the millions, the company’s journey underscores the power of technology and digital efficiency in democratising access to sought-after products and services.
Kogan is a business on a growth trajectory, with a challenging complex web of systems and integrations brought on by acquisitions, new services and verticals such as Kogan Mobile Australia. The ever-changing expectations of customers required new technology for increasing interaction and customer support to take Kogan from a service and website that existed in 2006 to the platform and customer experience expected today.
After reviewing several IT-managed service providers, including those used by competitors in a similar operating environment, Kogan chose to work with Novo3 based on their expertise, professionalism, proffered solutions, and pricing. Download the full case study to find out more.
